Marketing

Creative McDonald's Advertisements

Posted By Lisa McNear on January 11, 2010

Light Pole in downtown Vancouver
Creative McDonald's Advertisements - Coffee Pot PoleRead More

The Vintage Ad Browser

Posted By Jake Easton on January 10, 2010

New website contains more than 120,000 vintage ads that date back to the 1800s (in 50 market categories)
Vintage Ad Browser

The Vintage Ad Browser collects vintage ads from a variety of sources, including books, magazines, CD-Roms, websites, APIs, and submissions. The site currently contains more than 120,000 vintage ads.

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The Evolution of Corporate Logos

Posted By Lisa McNear on January 09, 2010

The history and evolution of well known logo designs
Coke Logo Evolution

The evolution of logo design can be traced back to ancient Greece, when the rulers and their dynasties used to use cipher as a monogram on their coins. More modern logo designs date back to the early days of the Renaissance, around the 13th Century. Goldsmiths, masons, paper makers, and potters, were among the first trades people to use marks—gold stamping, chiseled symbols, watermarks on paper, and simple thumb-prints on pottery.Read More

Stairs Advertisements

Posted By Jake Easton on December 23, 2009

Stairs Advertisements

Here is a collection of creative advertisements on stairs.

Stairs AdvertisementsRead More

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Creative Gift Cards

Posted By Lisa McNear on December 07, 2009

Creative Gift Cards

Available in denominations of $5 - $1000, these geeky Wii-inspired gift cards from Target are illuminated with a cool blue glow, just like its Nintendo-made counterpart.

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Lenovo Folding Seats

Posted By Jake Easton on November 30, 2009

Marketing stunt a big hit for Lenovo in Germany
Lenovo Folding Seats

The notebooks — part of a marketing campaign created by Ogilvy Frankfurt — were installed in buses and tram shuttles that lead prospective buyers to Lenovo Roadshows all over Germany.Read More

Flexio Solar Powered FM Radio

Posted By Steve Ross on November 30, 2009

Flexio Solar Powered FM Radio

Want a radio that will run perpetually without having you to concern about it running out of juice? The Flexio FM radio ought to fit the bill nicely, where it unfortunately comes with only one fixed FM channel.Read More

GAP Turns Shopping on its Head

Posted By Jake Easton on November 22, 2009

GAP Turns Shopping on its Head

A marketing campaign developed by Cossette West uses the tag line “Shopping turned on its head” and for the next four days visitors to the GAP store on Robson Street in Vancouver will find everything flipped on its head.

The store logo has been inverted, a hot dog cart and cars outside the store was turned over and clothes racks fixed to the ceiling.

GAP Marketing Upside DownRead More

Levi's $100,000 Scavenger Hunt

Posted By Lisa McNear on October 05, 2009

Levi's challenges people to find a $100,000 fortune buried somewhere in America by solving the question "Who was Grayson Ozias IV and where is his fortune?"

The story of Grayson's 1890s adventure exploring America will guide Levi's modern-day event. The game's scavenger hunt leads to many cities and towns across America, each a part of Grayson's journey, encourages players to step out from behind their computers and will lead some lucky player into the real world directly to the buried treasure. Each task triggers the next clue in the challenge.Read More

Yellow Pages Guerrilla Marketing Campaign Hits the Target

Posted By Jake Easton on October 05, 2009

YellowPages.ca' Giant Darts Mark The Business Location.
Yellow Pages Darts for Restaurants

The creative guerrilla marketing campaign was developed by Yellow Pages Group in Canada (yellowpages.ca) to target restaurants, florists, and a variety of other urban storefronts to show how YellowPages.ca could pinpoint consumer search queries for local businesses better than the more general search engines.Read More

Telovation provides news on everything new, cool, and interesting in the world of technology, design, gadgets, inventions, and innovation.
The Telovation blog is a trademark of Radok Corporation, Scottsdale, Arizona.

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