Steve Ross's blog

The Bloom grocery store chain, part of Food Lion, erected a giant sign to promote its new brand of beef. It disperses the smell of steak during rush hour, from 7 to 10 a.m. and from 4 to 7 p.m. It pairs the smell with a big visual, showing a giant piece of steak and a French fry on a giant fork, and is one of the first of its kind in the country.Read More

Randy Grubb's tricked out Peterbilt features a 12v71 Detroit Diesel with two 671 superchargers

This cool ride started out life as a 1965 Peterbilt Model 351 cab, which creator Randy Grubb kept seeing parked in an old logger's place near his home in rural Oregon. After years of driving by it, he finally decided to stop for a closer look in late 2008.Read More

Phantom Ray: Boeing unveils spy plane of the future... that doesn't need a pilot

Called the Phantom Ray, Boeing's cutting-edge unmanned airborne system (UAS) was unveiled at a ceremony in St Louis yesterday. The sleek craft has a 50ft wingspan, measures 36ft long and has a gross weight of 36,500lbs. It operates at an altitude of 40,000ft, which is 10,000ft higher than the average long-haul commercial airliner. It will cruise comfortably at a speed of 614mph, or 0.8mach, just shy of the speed of sound.Read More

These creatively custom-built snowmobiles are made entirely from scrap and powered by motorcycle engines.Read More

Intel's 10 Gbps Light Peak Optical Cables May Succeed USB

Intel sees its Light Peak technology for linking devices by optical cable as potentially succeeding USB 3.0, a change that in several years could mean the disappearance of a port used almost universally in gadgets today.Read More

The fastest (and most expensive) cars in the world

The $654,400 SSC Ultimate Aero features a twin-turbo V8 engine rated at 1183 horsepower, a top speed of 257 MPH and 0-60 in 2.7 seconds. Here are a few more of the fastest production cars in the world for 2010.Read More

High Heel Motorcycle

Choppers are an American tradition that is slowly making it’s way across the globe. Here are a few unique examples of ingenuity and impracticality.Read More

Cutterhead for Boring Tunnel in NYC 2nd Avenue Subway

The New York City Transit system uses a massive Tunnel Boring Machine, or TBM, which literally bores tunnel-sized holes through the subterranean catacombs of the city.Read More

Solar Impulse plane has a wingspan the size of a Boeing 747

A solar-powered plane with a 200-foot wingspan completed its first test flight this morning, soaring to 5,500 feet in an 87-minute sortie that reached a top speed of 44 mph. Solar Impulse proved itself airworthy, taking off and landing under its own power, taking a series of turns, and performing well. According to pilot Marcus Scherdel, "Despite its immense size and feather weight, the aircraft's controllability matches our expectations."Read More

Motionlite retractable wheel lighting kit puts the spotlight on your fancy rims

Motionlite retractable lighting provides another way for you to accessorize your wheels. The wheel illumination kit features LED lighting mounted on a power telescoping six-inch arm in the wheel well that lights up in seven different colors on your rims. The system is remote-controlled and universal. $499 for the set.Read More