The Evolution of Corporate Logos

Posted By Guest on January 09, 2010

The history and evolution of well known logo designs
Coke Logo Evolution

The evolution of logo design can be traced back to ancient Greece, when the rulers and their dynasties used to use cipher as a monogram on their coins. More modern logo designs date back to the early days of the Renaissance, around the 13th Century. Goldsmiths, masons, paper makers, and potters, were among the first trades people to use marks—gold stamping, chiseled symbols, watermarks on paper, and simple thumb-prints on pottery.

Pepsi Logo Evolution

Today, there are many corporations, products, brands, services, agencies and other entities using an ideogram (sign, icon) or an emblem (symbol) or a combination of signs and emblems as a their logo.